MicroPort® Hosts First EMEA Regional Distributor Summit
Amsterdam, the Netherlands – From September 22 to September 23, Shanghai MicroPort Medical (Group) Co ("MicroPort®") successfully hosted its first EMEA （Europe，Middle East and Africa） Regional Distributor Summit in Amsterdam. Distributors and potential distributors from 10 countries including Poland, Romania, Sweden, Austria, Greece, Israel and Italy, with Jonathan Chen, MicroPort® Senior Vice President of International Operations and Investor Relations and Dr. Linda Lin, MicroPort® Vice President of International Business, attended the summit.
Jonathan Chen, MicroPort® Senior Vice President of International Operations and Investor Relations, delivered the opening speech for the summit. He introduced to distributors the overview of MicroPort®'s history, business segments and future development plan with emphasis on its globalization strategy and its international business development. Afterwards, Senior Marketing Manager carried out training on its products including Firehawk® Rapamycin Target Eluting Coronary Stent System ("Firehawk®"), Firefighter™ PTCA Balloon Dilatation Catheter, PCI accessories, and electrophysiological devices, to enhance distributors' understanding in MicroPort® products. In addition, managers of regulatory affairs, finance and operation in the EMEA Region organized compliance training for attendees and introduced the procedures of logistics and customer service in the EMEA Region. Meanwhile, distributors shared the market development in their countries or regions and offered suggestions on how to further expand the markets.
MicroPort®'s first EMEA Regional Distributor Summit effectively enhanced the distributors' understanding in MicroPort® products and strengthened their confidence in cooperation with MicroPort®. In the future, MicroPort® will continue to work with the overseas distributors to introduce more innovative products to the international markets and provide more ideal solutions to foreign patients.
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